Rachio

As the Senior Multimedia Specialist at Rachio, I was in charge of leading the creative direction of a dynamic marketing team. My mission? To create visually stunning content that embodied the brand’s unique identity and messaging. From direct-to-consumer videos, promotional ads, to content distributed across platforms such as Amazon, YouTube, Facebook, Instagram, landing pages, and targeted email marketing, I oversaw the entire creative production process. My passion for video production shone through as I handled scripting, storyboarding, shooting, editing, colour grading, motion graphics, and sound mixing, ensuring every piece of content was on point and on-brand. Setting up a professional video editing suite and recording studio equipped with a green screen and lighting allowed me to create captivating visual content that was second to none.

Collaboration was essential to my role, and I worked closely with product development, sales, and customer service teams to ensure that all creative outputs were aligned with business objectives. This cross-functional approach led to the creation of compelling content that delivered on our goals. My leadership skills, technical expertise, and creative flair have enabled me to deliver high-quality content that captivates and inspires. I am passionate about producing meaningful work that resonates with my clients’ target audience.

Thank you for stopping by my portfolio. If you’re interested in discussing potential opportunities, feel free to get in touch!